Latinate nomenclature in the animal kingdom goes Order, Family, Genus, Species (and sometimes subspecies). In the world of rifles, it's Franchi Momentum All-Terrain Elite (Verdant). Although the Franchi Momentum has been around for a couple of years, late 2024 saw the addition of the Momentum All-Terrain Elite bolt-action rifle ... and if that doesn't technically qualify it for our "new-for-2025" banner, well, the addition of Verdant camo sure does!
The Momentum All-Terrain Elite is built along the pattern of a classic "Scout" rifle, and has all the accuracy-enhancing, recoil-mitigating features found in other Momentum firearms. The All-Terrain Elite, however, is optimized with a more compact design for transport in a truck or ATV. Both the .223 and .308 models can shoot their 5.56 and 7.62 NATO counterparts.
The rifle's sleek, modular stock has a low-rise comb and is equipped with M-LOK and QD sling attachment points. Topped with a long, free-floated Picatinny rail, it also sports flip-up adjustable sights for multiple sight-picture options. A threaded, free-floating 18" barrel comes standard with a muzzle brake and is ready to accept your suppressor.
The Franchi Verdant camo worn by this variant of the rifle is one of three new patterns created by Franchi designers to offer maximum concealment for conditions most suited itss mission. With its combination of micro and macro elements to provide visual depth and profile breakup along with a color scheme of bright greens, earthy browns and dark shadow hues on a subdued tan canvas, Franchi Verdant adapts to multiple environments and terrain for those pursuing everything from varmints to big game.
Franchi Verdant is available on both Momentum All-Terrain Elite .308 Win. and .223 Rem. models. MSRP: $1479; FranchiUSA.com.
