Watch Leupold's Project Hunt Winner: Straight & Narrow

When life hits hard, you hit back harder. “Straight and Narrow” shares the story.

by
posted on November 13, 2024

Since 2021, Leupold has been running a contest that highlights everything America loves about hunting. The iconic optics manufacturer has dubbed it "Project Hunt," and what's fascinating about this contest is that the prize is a professionally filmed and edited video of the winner that is released the following year. There were actually two 2023 winners of the Project Hunt contest--you can find the first one here--and their films have been released a few months apart. Today, Leupold has released the story of 2023 Project Hunt winner Cody Austin.

Austin's life as an arborist was disrupted when he received a life-changing medical diagnosis: multiple sclerosis. Facing an uncertain future, Cody chose to seize the moment and cash in his elk points for an unforgettable adventure in the wilds of Wyoming.

“Stories like Cody’s are exactly why we launched the Project Hunt campaign,” said Bruce Pettet, President and Chief Executive Officer of Leupold & Stevens, Inc. “His resilience, his refusal to give up, and his incredible passion for the outdoors embody what it means to be relentless. We’re proud to have the opportunity to share his story.”

Do you have a hunting story that needs to be told, or know someone else who does? Each year, Leupold accepts applications, with winning entrants receiving a professional videographer to capture their entire hunt. Winners also receive a complete Leupold Optics kit and a GOHUNT Insider Membership. To enter, applicants are asked to detail what they’re hunting, where they’re hunting and why their story is unique. A two-minute video explaining why their submission should be selected is also required. A complete list of contest rules can be found at Leupold.com/ProjectHunt. The application period for the next round of Project Hunt will open in Spring 2025, so stay tuned!

Latest

Nra Logo
Nra Logo

NRA Supports Doug Burgum’s Nomination for Secretary of the Department of the Interior

"We urge the U.S. Senate to act swiftly and confirm President Trump’s nomination of Doug Burgum.”

NRA Media's Jay Grazio: Knife Writer of the Year

Congratulations to our own Jay Grazio (and his magnificent beard) for this honor from Buck Knives.

New Gear 2025: Federal 7mm Backcountry Ammo

You're going to hear a lot more from us (and others!) about this revolutionary new load ... here's why.

New Guns 2025: Smith & Wesson Model 36 Classic Revolver

How can a classic be "new for 2025"? Shooting Illustrated's Kevin Creighton explains!

New Gear 2025: Remington Royal Flush Shotshells

The "royal flush" is the best possible hand in poker, and the new Royal Flush line promises to put more birds in your hands.

New Gear 2025: Kahles K540i Riflescope

This scope was designed specifically with long-range shooters in mind, and the features are incredible.

Interests



Get the best of NRA Family delivered to your inbox.